We’re surrounded by so many distractions, and our attention is being pulled in a million different directions.
It’s harder than ever to maintain the levels of focus you need to be successful.
I struggled with this too.
As an entrepreneur, my attention gets pulled a million different ways – clients trying to reach me, team meetings, running multiple businesses, people constantly trying to get my time…
And then there’s social media.
Look, social media is part of life. If you’re growing a business or you’re an entrepreneur, you need to be on social media.
But the problem is these companies are treating us like lab rats.
They’ve designed the apps to steal our attention any way they can.
Every ping, notification, and scroll is reconditioning your brain to be distracted.
I call these social media companies “attention thieves” because they’re stealing your attention from what matters most…your goals.
I’m not here to go down that rabbit hole on how these studies even show they’re destroying our brains.
I’m here to show you how to break free from the attention thieves and rewire your brain with intentional effort.
Rather than being a victim to it, here’s how to turn it into your advantage and take back your attention.
HERE’S HOW I BROKE THE CONDITIONING:
1.) WEAN YOURSELF OFF SOCIAL MEDIA
I get that social media is part of life. But it doesn’t have to consume your life.
I limit my time to specific windows each day. I use that time intentionally – create content for my business, connect with people, then I’m out.
Turn off notifications. Those constant dings are reconditioning you to be that lab rat pressing the lever.
2.) CREATE A DISTRACTION-FREE ENVIRONMENT
When it’s time to work, my phone goes face down and out of reach.
When I’m training jiu-jitsu or lifting, phone stays in my gym bag. When I’m coaching clients, phone stays off my desk. Do Not Disturb is always on.
Whatever your distraction-free environment looks like, don’t let personal messages or random videos pull you off track.
3.) STACK REAL DOPAMINE
You know what gives me real dopamine? Rolling on the mats. Lifting heavy. Spending time with my family. Building a business.
Not scrolling TikTok or looking at influencer thirst traps on Instagram.
Find the things that give you real hits of dopamine…
Hitting a PR in the gym, building your business, making memories with your family…
Stack those instead of fake digital hits.
Focus is a muscle. The more you flex it, the stronger it gets.
When you break the conditioning, you can start to rewire your brain.
And when you start to rewire your brain, you’ll build the life you want instead of watching everyone else build theirs.
Keep going dude,
Bedros Keuilian
P.S. Another way I stay laser-focused is making sure my body has the nutrients it needs. I do this by having a Trulean Wellness Shot every morning so my body is primed for the day.
Drinking this before I start my day and it always helps me get dialed in.
Use code ‘BEDROS’ for 50% off your first month.