Episode 79

Why True Empire Builders Plan for the Long-term

Whether you recognize Mikey Taylor as a professional skateboarder or successful serial entrepreneur, here’s the most important thing you need to know about him: by his own admission, he’s just a guy who was too lazy to get a real job and instead built an empire by following his passions. Watch or listen to discover how you can do the same when you embrace speed of implementation.

“You can feel someone’s energy — how they are in person — through Instagram.”

– Bedros Keuilian

Here’s what you’ll discover:

5:17 – How the desire to fit in and enjoy life led to a career in professional skating
7:12 – What Mikey did to clinch his first three sponsorships
12:14 – How to adopt the entrepreneurial mindset of an 18-year-old “idea incubator”
27:23 – How to use branding, marketing, and story-telling to rise to the top in a competitive industry
36:05 – Why Commune Capital is trying to make a difference for skateboarders, athletes, and other professionals

“Looking back, I can’t believe I ended up getting sponsors by sending out a VHS tape of me skating. That didn’t happen back then.”

– Mikey Taylor

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