We live in a world that makes it way too easy to stay comfortable.
DoorDash, Netflix, Uber, OF…
Everything is one tap or scroll away.
The world is designed to make things “easy.”
But “easy” is what’s making men soft. And once you start trading strength for comfort, it’s a slippery slope to a life of mediocrity.
I share this with you because I’ve seen how quickly your health can get stolen from you, and most men don’t even notice it happening.
You think you’re just winding down with one beer.
You think skipping the gym “just for today” won’t matter.
You think ordering fast food as a little treat is harmless.
But what you don’t see is that your discipline is bleeding out one decision at a time.
And with it, your energy, your confidence, your edge.
You’re getting robbed—and you’re the one handing over the keys.
Then you blink, and it’s been 3 weeks of garbage sleep, missed workouts, and blood sugar swings that make you crash by noon and scroll yourself numb by midnight.
The truth is, it’s rarely one day of bad decisions.
It’s a series of small, avoidable compromises.
The missed workout becomes two.
The cheat meal turns into a cheat week.
And suddenly, your jeans fit like compression shorts.
Meanwhile, your immune system tanks.
Your gut’s a mess.
Your energy’s unpredictable.
Your focus disappears.
You tell yourself you’ll clean it up Monday.
That you’ll lock in again when things slow down.
But life doesn’t slow down.
It stacks up.
And the longer you drift, the harder it is to find your way back.
Then one day, you’re 48…
Sitting on the couch, watching reruns of a show you don’t even like…
Your belly’s out, there’s cheeto dust on your fingers (and belly)…
And you’re wondering how the hell you let yourself drift this far.
I don’t want that for you.
And it doesn’t take Ozempic, reels of David Goggins, or some $10,000 wellness retreat to turn things around.
It takes structure.
It takes non-negotiables.
It takes a decision to stop giving your health away to convenience.
For me, that starts in the morning.
I don’t wake up and grab my phone.
I wake up and grab control of my day.
My morning routine always starts with:
- Twelve ounces of water
- My GSD (Get Sh!t Done) list
- A Trulean Everyday Wellness Shot
And occasionally, some Jack Johnson playing in the background while I get ready.
Because nothing drowns out the inner b!tch like a little ukulele while downing my Trulean Shot.
This routine gets me moving before the excuses even have a chance to wake up.
Whether it’s doing what I do or finding what works for you…
You don’t need a complicated system.
You just need something that holds you down when your brain’s half on, your kid’s screaming down the hall, and your phone’s blowing up over some fire inside your business.
The world isn’t going to stop robbing you.
You’ve got to stop handing it over.
So build structure. Stack wins.
Reclaim your health before someone or something steals more of it from you.
Talk soon,
Bedros Keuilian
P.S. You can’t control everything. But you can control how you start your day and that shapes everything else.
For me, it starts with the Trulean Wellness Shot.
It’s fast. Clean. Reliable.
And it takes less time than most people take to open their email.
Join the Trulean Subscription Club and use code BEDROS at checkout for 50% off your first month’s subscription order.