Day: January 6, 2026

If you’ve been around me long enough, you know the type of man I admire.

The Western characters – John Wayne, Clint Eastwood. The Schwarzenegger, Stallone types who ran into the fire instead of away from it. 

Men who protected their families. 

Men who were strong physically and mentally.

Men who held the line when everyone else folded.

But over the years, things have changed.

Turn on any sitcom today and the dad is a bumbling idiot. 

He’s lazy, weak, indecisive, and almost always the butt of every joke. The wife runs the house and his kids don’t respect him.

This is what society is teaching our sons on what it means to be a man.

I share this with you because the type of man I admire – and the type of man I’m trying to raise my son to become – embodies these qualities:

• Faces adversity head-on instead of running from it
• Keeps his word no matter the cost
• Builds discipline – physical, mental, emotional
• Protects his family and stands for something
• Doesn’t need validation or approval from anyone

These qualities might be rare today, but they’re not gone. And they’re attainable.

I believe you have the potential to be that man. 

Those qualities are already within you, waiting to be fully realized and embraced.

But it starts with taking daily actions that build your character:

• Doing hard things
• Having the difficult conversation
• Following through on promises to others and yourself
• Being disciplined in your routines – exercise, diet, how you spend your time

Every day is an opportunity to build the version of yourself you’ll be damn proud of.

And if you’ve got a son, it’s your responsibility to show him what that looks like. 

Not through lectures but through action. Through becoming the type of man he can look up to and model himself after.

Now go get after it.

Talk soon,

Bedros Keuilian

P.S. The next Squire Program is January 31st. If you’re ready to become the type of man you admire and guide your son on how to walk through the world with strength and integrity, this is where it starts.

This quick 1-minute video explains everything you need to know.

Everyone seems to be talking about the state of the economy right now.

With inflation still high, credit card debt at record levels, and the US Dollar weakening, it’s easy to point the finger at whoever’s in office or blame the Fed for the mess we’re in.

But here’s the reality: 

Your personal economy shouldn’t be affected by the economy.

Your personal economy is how much money you make, how much you keep, and how much freedom you have. 

And as an entrepreneur and business owner, you have direct control of it.

In fact, we’re the only few who can control how much or how little we make.

I share this with you because most of us want to make as much as possible so our personal economy takes care of our loved ones, gives us freedom, and creates the life we actually want.

But only a few actually do it.

So why do so many fail to take control?

It’s because they don’t actually have control over their business. They think they do – but they don’t.

Most entrepreneurs believe they’re in control because they own the business…

…but if you don’t control your marketing, your sales, and your leadership – you don’t control your revenue.

And if you don’t control your revenue, you’re not controlling your personal economy. 

You’re just hoping things work out.

Here’s what that looks like:

You’re guessing your way through marketing – throwing money at ads, posting content, and hoping something sticks.

You’re relying on hope to close sales – praying prospects say yes instead of having a system that converts predictably.

You’re the bottleneck in your business – doing everything yourself because you don’t have systems to lead and scale through other people.

Without control over these three systems, you’re not running a business. You’re running a hustle that depends on your time, your energy, and luck.

But when you install the right marketing systems, sales systems, and leadership systems.

You create your own economy with control:

• You control how many leads come in.
• You control how many of those leads convert.
• You control how your team executes without you doing everything.

That’s when the broader economy doesn’t matter. The presidency doesn’t matter. Your competition doesn’t matter.

Because you’ve built a business that generates revenue predictably – regardless of what’s happening outside your four walls.

This is exactly what we’re installing at the 10X Intensive on February 7th in Chino Hills.

I’m going to show you how to take complete control of your personal economy by building the marketing, sales, and leadership systems that let you scale – no matter what’s happening in the broader economy.

So forget the BS noise about the state of the economy.

That’s not your economy to focus on.

As entrepreneurs and business owners, we hold the reins to our future success.

>>> Secure your spot at the 10X Intensive here

To taking control of your personal economy,

Bedros Keuilian